I work with many smart people who struggle to write a resume that captures what they bring to an organization. Often, their materials focus solely on job duties rather than on who they are as people and the skills they can offer.
To help make the mental transition, I ask them to imagine that they were suddenly put in charge of a trucking company. Clearly, none of them have experience in transportation, but you can see the wheels turning (ha!) when I suggest this. While they would not know any of the nuances of the industry, they would know how to lead people, craft a vision, run a meeting, assess the culture, etc. Most of them could be quite successful in the role.
Then, I tell them to consider their resume and cover letter as if they were applying for the trucking job, highlighting their transferable and overall leadership skills. To me, the experience they bring in their field is a bonus.
Separate who you are from what you have done and promote that in a job application and interview. The work is changing so fast that organizations need to hire great people based on who can handle what comes, not who succeeded in the past.










