leadership dot #3717: belief

Tropicana Field, home of the Tampa Bay Rays baseball team, has a display that should be in every locker room and office in the country. It depicts the unlikely ascent of the Rays to make the MLB Playoffs in 2011. As late as mid-September, ranking services gave the Rays less than a 10% chance of reaching the playoffs and the Boston Red Sox over 90% chance of doing so, a trend that tracked for the whole second half of the season. The Rays were 9 games behind in September so the rankings made sense — until they didn’t.

The Rays beat the Red Sox in six out of seven games in September, then won a Wild Card berth with a walk-off homer in the bottom of the 12th in the final regular season game.

It wasn’t a complete fairy tale, as the Rays did not make the Series, but it shows that on “any given Sunday (or Monday, Tuesday, etc.)” anyone has a chance to be a winner. Believing in yourself is more important than focusing on what others have to say about you.

leadership dot #3716: unstuck

When I was in Boston, we encountered a terrible traffic jam on the Interstate. You could see that cars were stopped for what seemed like miles. So, we plugged our destination into the Waze app and were re-routed via a traffic-free route home. We were on back roads and residential streets, but all without many other cars around us.

I felt like we knew the secret passage, but all we were doing was following the directions on a publicly-available application. The re-route may not have been plausible for travelers trying to go through the city instead of to it, but I can’t believe that was the case for all those cars that were sitting there.

It was a reminder to use the resources available to you. There are technology enhancements for almost every function, and beyond apps, we have colleagues, friends, equipment, and knowledge that all provide alternatives and options. There will be times that you’re stuck, but many times you don’t need to stay there.

leadership dot #3715: treats

It’s one thing to be a pet-friendly city, but a restaurant in St. Petersburg, Florida has taken it a step further. Cassis not only leaves water out for dogs but they have created a separate dog menu with special treats for Fido. Judging by the number of dogs with their own plates of food, it has been a quite popular addition.

The Cassis Dog Menu features such delicacies as Mutt Loaf, Pooched Egg, Bone Appetit, Bark de Triumph, Arrf el Tower, and a Hot Diggity Dog. As with all fine dining, there are etiquette rules and gentle reminders about them, including “Please use good judgment when ordering for your animal friend; we will not be responsible for upset tummies due to overindulgence. Dog messes of any kind are the sole responsibility of their humans.”

I’m a dog lover so, of course, I loved this idea, but everyone should recognize that this is a brilliant way to reach a niche audience. There are dozens of restaurants in downtown St. Pete and this is a clever way to attract another market — and gain additional revenue. You’d be doggone smart to think beyond the obvious when considering who you can serve.

leadership dot #3714: ferry

To facilitate the loading and unloading process on the ferry to Nantucket, MA the steamship company uses numbered pods. Passengers can load all their baggage into one pod and easily collect it when the boat docks at its destination. The pod system is especially helpful for island trips as many people loaded an assortment of smaller items: beverages, beach gear, bags of food, etc. It saves time and seating space as all the pods and their contents are towed together and then stowed below the deck.

Think about whether your organization or service could adapt something similar to facilitate the management of a group of items. Grocery stores have done so with their pick-up order system and moving companies have a modified system for long-distance moves, but could airlines also create a pod system to make baggage retrieval easier and minimize the delays caused by carry-on luggage? Hotels or convention centers could expedite the check-in process this way. Beaches could make a fortune by creating pods that brought all the paraphernalia people bring right down to their spot in the sand.

Everybody has a lot of stuff. Capitalize on the pod system as a way to effectively contain the items and ferry them to another place.

leadership dot #3713: shut down

The entire Orange Line of the Boston subway was shut down for a month to allow for necessary repairs. In a city that relies heavily on public transit, this caused a great inconvenience to those who now had to take shuttle busses to arrive at their destination, but it allowed for years’ worth of maintenance to be completed in a condensed period.

I thought about the subway this week when I was feeling the side effects of a Shingles vaccination. This shot kicked my butt. I tried to minimize my activity and even took a little siesta in the sun, but the only thing that really made a difference was when I fully shut down and slept for 10 hours. Trying to do “repairs” while remaining “operational” wasn’t working.

The same principle is true for many other settings. Taking a vacation, but still checking email isn’t as refreshing as a full disconnection. Trying to renovate a room in your home while still trying to use it causes more disruption than just sealing off that area. Implementing a new procedure gradually can create more confusion than stopping the old way and making a clean switch.

The next time you really need to see a major improvement, shut down completely instead of making the change piecemeal. You’ll reap maximum impact in minimum time.

leadership dot #3712: expected

On one of my recent journeys, I was rerouted to Manchester, New Hampshire instead of my desired destination of Boston. Bad weather in the East caused my original flight to be canceled, and it was Manchester at midnight or depart for Boston at 8 pm the next day.

Airlines have always been tight on options, and with recent crew shortages, reduced flights, and pre-pandemic crowds the situation has worsened. Yet, even without those constraints, the industry has never created the capacity to address the inevitable disruptions that are going to occur. They know that weather will impact some of their flights — whether spring rainstorms, winter snowstorms, or catastrophic events — yet rebooking is still an arduous task for the traveler. They know that a part of their fleet will experience a mechanical issue, yet the system does not provide for ready replacements. The interdependence of the operations and the high cost of doing business has pushed the industry past the brink.

If you have an organization where interruptions are anticipated, plan to run your operations under those limitations instead of expecting that ideal conditions will occur. It may cost you in the short run to have excess capacity but you will be rewarded in the long run when you can continue smoothly despite the kinks.

leadership dot #3711: nuance

There are many jobs that seem simple to those who don’t understand the nuances but are actually quite complex when you peel back the initial layers. Often, others feel like they can offer advice — or even do the job better than you can — but their assumption is based on limited knowledge that renders their input flawed.

If you are someone entering such a role, there is a delicate balance between simplifying the details so much that others feel like they understand the complexity vs. working on the relationships so that others trust that the job is complex but you’ve got it handled. In the latter scenario, you don’t need to provide in-depth education or justification that leads outsiders to have just enough understanding to be dangerous. Instead, work toward having both parties acknowledge that each is an expert in their own field and focus on how to merge diverse talents and interests toward something productive.

“Complex” can be accepted as a given state of how things are. “Complexity” evokes the idea of things in motion and begs for a solution. Don’t spend energy explaining complexity to those unwilling to invest enough time to understand below the surface.

leadership dot #3710: upcharge

As expected, the prices at any amusement park would be high, but at Busch Gardens they were exorbitant (e.g. $3.99 for a postcard!). But to make matters worse, everything had a 5% “surcharge.” There was no explanation given for this additional cost, and the clerks had no answer either. Just pay five percent more, or don’t buy it.

I would have felt better about it if the increase was included in the quoted price. It’s the same as “free shipping” or “standard options” that are part of a car’s sticker price — I know that ultimately I am paying for them but it doesn’t feel as painful as a separate listing.

If you feel the need to raise your prices, make it more palatable by just increasing them rather than tacking on extra charges on top of the listed amount. People appreciate it when they know upfront what they have to pay without all the surprise upcharges at the end.

leadership dot #3709: drowning

If you need an example of a dizzying maze of upgrades and choices, look no further than the Busch Gardens website. I recently visited, and it required a concentrated effort by two of us to purchase the tickets. Which city did I want? One park or many? A specific day or any day? One day or multi-day?

Once we made those decisions, we then were faced with a barrage of other choices. Did we want to add in all-day dine, parking or preferred parking, quick queue for one ride or all, photo pass for one attraction or all day? Did I want an animal encounter, and if so, with a giraffe, rhino, tiger, sloth, penguin, orangutan, hippo, gorilla, elephant, cheetah, kangaroo, or tortoise? All at an additional charge, of course.

As a first (and last) time visitor, I was overwhelmed before I set foot into the park.

It’s great to offer your audience options but it is also a gift to provide a clear path to access your services. Don’t cause your clients to drown in a sea of choices.

leadership dot #3708: patriotism

One of the more poignant remembrances of Queen Elizabeth coincides with her actions in light of the terrorist attacks on America, 21 years ago today. Instead of the British national anthem, then Hail to the Queen, her Majesty ordered the Star Spangled Banner to be played during the Changing of the Guard at Buckingham Palace on September 13, 2001. It was no small gesture, as the Royal Guard had not altered its routine since 1660! Ordering the change was the Queen’s acknowledgment of the gravity of 9-11 and her attempt to comfort the thousands of Americans in London — a classy move.

September 11, 2001 was an extraordinary day and warranted such an unprecedented response as was given by the Queen. We need to honor those lost on 9-11 by rekindling the spirit of patriotism that was present across the land after that fateful morning — and remember that we are all joined together and thrive only as one.

The Queen is no longer with us to do the extraordinary; it is up to us to model our connection as world citizens in ordinary ways. Use today to retell the stories, relive the experience of watching the planes fly into the Towers, and reunite as Americans as we did following 9-11. Never forget.

From the National September 11 Memorial Museum, New York