One of my stops while in New York was a tour of Yankee Stadium, a place that is filled to the brim with history and legacy. Everywhere you go there is a reference to the 27 World Champions that the franchise has won – clearly impressive since second place is St. Louis which has only won 11.
I noticed that the last trophy that the Yankees brought home was in 2009, which made me wonder when their championship dynasty occurred. What I learned was that since 2000, 12 different teams have won the World Series, with the Yankees only winning twice in those 18 years. The Boston Red Sox and the San Francisco Giants have won three each in that time. The Yankees’ tour conveniently glosses over when the winning took place and instead focuses on the fact that it did.
For the Yankees, the enormity of their total championships clearly outweighs the recent gap in winning one. They do a great job of associating “Yankees” with “winners” in the public’s mind, even if the recent history would say otherwise.
There are many versions of any story and your job is to determine which chapter of your story to read aloud. In the Bronx, there is no doubt which pages those are.