One of the great benefits of travel is that it exposes you to things you would not experience otherwise. Such was the case while in Florida when I encountered a large city-sponsored Shuffleboard and Lawn Bowls Complex. I can assure you that we do not have such facilities in Iowa, but obviously, Clearwater knows its population and provided the type of recreational outlet that the citizens desire.

It was a great reminder to focus on your audience when making programming or budgetary decisions. Something that seems unusual or out of place to you might be perfect for others, and people with different perspectives may have suggestions you have not considered. When you’re shuffling through alternatives of which project to pursue, opt to provide services that score with your ultimate users.

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