I have written before (dot #4489) about QuikTrip’s superiority in customization. Their vast selection of toppings, condiments, smoothies, fountain pops, slushes, and flavor boosters allows customers to have snacks and beverages just how they like them.
QT has now adapted that same philosophy to its Nitro Coffee Bar, offering multiple choices in both hot and cold lattes, complimented by an extensive flavoring bar where customers can create beverages to their exact preferences.
QT consciously chose to go deep into the products it offers, providing many more options than almost anyone else. Where is your organization on the breadth-depth spectrum? You may want to pour yourself a latte and ponder where you should land.
