What do Bill Clinton and Dolly Parton have in common? One thing on their list: they are both co-authors with James Patterson.

Patterson has written over 200 novels (!!) since 1976. He manages such prolific production through the use of co-authors to augment his intense publication schedule. Patterson has said that collaborations bring new ideas and perspectives to his work — something that must be working since he has written or co-authored more than 100 New York Times bestsellers.

Patterson’s outreach to those unaffiliated with the literary world expands not only his range of ideas but his ultimate audience as well. Think of who could be your co-author or co-conspirator on your next project. Like with Patterson, you may benefit most from pairing with an unexpected source to enhance your creativity and appeal.

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