If someone gave you a marble to hold, you could do so with ease. Ditto for a half-dozen but after that, it becomes more challenging. You’re likely to drop one or pay so much attention to holding on to them that you fail to see their beauty. Yet if someone gave you a bag to hold 100 marbles, you could manage to hang on to all of them without a problem.
Think about this analogy in the context of learning a new skill. If someone teaches you one or two or six things, you can get it. But pretty soon, without a context, those ideas start to roll around like loose marbles and you’re bound to forget some of them. Fortunately, with the right framework, you can collect hundreds of ideas and amass a host of skills — and manage to keep them all.
When you are providing content – whether through employee onboarding, teaching a workshop, parenting, or writing a blog – don’t focus solely on individual messages. Provide that “bag” to connect your information to the whole as a way to keep your listener from losing their marbles.