It is easy to put up a sign and convey your message, but to do so in a memorable way requires a bit more care and attention. One bar owner in the Wichita airport did just that as he attempted to attract passengers to stop in for a drink before their flight: Here = Nice Drinks.  Up ahead — Dunno. Maybe Bears?!  Wouldn’t Risk It!

It’s handwritten on a chalk board, but that only serves to help it stand out in the sea of commercialism that airports have become.

Your humor doesn’t have to be pervasive or lofty, but a dash of it can bring in a smile or two, even if it doesn’t bring in a customer. Think of how you can add some whimsy to your next communication.  Dunno, it might save you from the bears.

About the Author leadership dots by dr. beth triplett

Dr. beth triplett is the owner of leadership dots, offering coaching, training and consulting for new supervisors. She also shares daily lessons on her leadershipdots blog. Her work is based on the leadership dots philosophy that change happens through the intentional connecting of small steps in the short term to the big picture in the long term.

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