My sister recently attended a conference in Austin and sent me the following picture:
A suggestion boot. What a great way to leverage the theme of the conference and provide an incentive to get feedback from participants.
In what other ways can you use a non-traditional collection vehicle? Firemen collect funds for Muscular Dystrophy in their Fill the Boot campaign by encouraging motorists to toss coins into their boots. Sam’s Club customers could toss coins over a net into the center of a trampoline. Ushers pass a giant Dr. Seuss-like hat to collect donations at an outdoor concert. Raffle tickets can be placed in a piggy bank.
The next time you are tempted to use a standard ballot box or collection basket, pause to consider what else you could use to make the experience more memorable. The details make all the difference.
— beth triplett
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