Ever wonder if anything good came from COVID? Well, here’s something that did.
During the pandemic, artist Hercule VanWolfwinkle drew some silly pet portraits and shared them with his mates on social media. It was designed to make them smile during a dark time, and he thought it would be the end of it.
But it wasn’t. Demonstrating the best of what social media can do, the drawings spread — and spread. He decided to accept donations for his drawings to support two charities that serve the homeless and their pets, setting an ambitious goal of 299 pounds. He has now raised 500,000 pounds from 30,000 donors and has received 80,000 portrait requests, all from “rubbish” drawings he shared just to bring a laugh to some friends.
Never underestimate the difference one person can make. Social media can amplify the good as well as the bad and help people turn “a jokey comment” into a major fundraising effort. What can you do with it?
