What do a credit union and the humane society have in common? Well, in our area both have added a mobile component to their work. The credit union now has a mobile branch complete with an ATM that makes appearances at festivals and other gatherings. The humane society has a trailer that allows them to take about a dozen animals out into the community where they have a greater likelihood of adoption.
It’s not just food trucks that are taking their services to the people. People may be too busy to come to you but can you modify what you offer so that you go to them? Your inconvenience to provide your customer with convenience may drive your success.
