I would guess that 99.9% of the tear slips to open tissue boxes get thrown away or recycled. It appears that Kleenex thought that, too, and attempted to make the cardboard opening more useful. Without any modifications to the size or the box itself, Kleenex turned the covering into a bookmark.

I imagine that most people will overlook this and still toss it as soon as they open the box, but it was a valiant effort to make the box less wasteful. Is there something your organization produces that has an instantly-disposable component such as an unnecessary envelope or cover page for forms? Maybe you can follow Kleenex’s lead and try to do something more useful with it — or better yet, eliminate it altogether. Efforts to help the environment are nothing to sneeze at.

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