There are so many messages out there vying for our attention that signs are often lost in the clutter. To grab people’s attention, the Park Rangers at Indiana Dunes National Park injected some creativity and humor into their notices.

For example, one read: “Exit Here to Avoid Dragons”; another “Use a seat cover. Bailey (the dog) wishes he could.” All their signs conveyed their message in a similar manner. It may have taken extra time to create the levity and the graphics that accompany it, but in the end, I’ll bet that the signs were read far more often than their generic counterparts. And isn’t that the point?

The next time you need to post a sign, think twice before falling back on the generic all-type version. We live in a visual world and your signs should reflect that if you want your audience to notice your notice.


About the Author leadership dots by dr. beth triplett

I'm the chief connector at leadership dots where I serve as "the string" for individuals and organizations. Like stringing pearls together to make a necklace, "being the string" is an intentional way of thinking and behaving – making linkages between things that otherwise appear random or unconnected – whether that be supervising a staff, completing a dissertation or advancing a project in the workplace. I share daily leadership dots on my blog to provide examples of “the string” in action. I use the string philosophy through coaching, consulting and teaching to help others build capacity in themselves and their organizations. I craft analogies and metaphors that help people comprehend complex topics and understand their role in the system. My favorite work involves helping those new to supervision or newly promoted supervisors build confidence and learn the skills necessary to effectively lead their team.

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