It seems that everything has to be customized — and the trend has now reached Valentine’s Day. No longer is it required to send cards from an off-the-shelf box. Now people have started printing personal Valentine’s photo cards just like they do for Christmas.
I think it’s a bit over the top, but Valentine’s Day is big business. This year, the National Retail Foundation projects a record $29.1 billion in holiday spending, with 41% of people purchasing greeting cards.
So, if you’re one of those spenders or senders, it’s time to get your custom cards printed to show your love as only you can. And if you’re an organization, use the opportunity to let your clients know how much you love working with them. We could all use a bit of warmth these days.
