I am fascinated with the intentionality of the packaging at big box stores. Obviously, the boxes were designed to enhance the visual when displayed in mega-quantities but it is done in such a subtle way that I doubt many people notice.

Often when we first create a product or service, we consider it on its own merits without taking into account how it interfaces with other products or services we offer. The next time you are proposing something new, treat it as if it were a package. How can you make a smooth connection with existing offerings? Can you do something so that your new addition complements that which is around it? Does what you have designed enhance the overall?

Strive for both and – a product that has merit individually and as part of the whole.

About the Author leadership dots by dr. beth triplett

I'm the chief connector at leadership dots where I serve as "the string" for individuals and organizations. Like stringing pearls together to make a necklace, "being the string" is an intentional way of thinking and behaving – making linkages between things that otherwise appear random or unconnected – whether that be supervising a staff, completing a dissertation or advancing a project in the workplace. I share daily leadership dots on my blog to provide examples of “the string” in action. I use the string philosophy through coaching, consulting and teaching to help others build capacity in themselves and their organizations. I craft analogies and metaphors that help people comprehend complex topics and understand their role in the system. My favorite work involves helping those new to supervision or newly promoted supervisors build confidence and learn the skills necessary to effectively lead their team.

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