At a recent meeting, the hotel meeting coordinator left a briefcase of office supplies on the counter in our meeting room. It looked like something James Bond might use: with each implement in its own spot surrounded by foam.

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The case was quite efficient, with many of the supplies meeting attendees may need or have forgotten. But more than that, the way it was presented made it easy for the planner to drop it off, then to know what was used or missing at the conclusion. The separate foam compartments discouraged participants from just taking the supplies, as may have been the case if they were offered in a basket or in bulk.

How can you anticipate the needs of your clientele, and then take steps to meet those needs without being asked?

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