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leadership dot #4946: wording

It’s a rare person who likes to be told what they are doing wrong, but most people are more receptive to hearing what they can do to get better. This simple nuance of language can make the difference in whether someone actually hears your feedback in a way that is actionable.

For example, which do you think would be more effective:

Your goal isn’t to just deliver the message; you want it to alter behavior. Keep the end in mind at the beginning of your comments.

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