Halloween is over, and so for most retailers, it means shifting into full Christmas mode. Not so this year with Target. According to their spokesperson, customers are not happy that stores skip over Thanksgiving, so Target has pledged to avoid the “Christmas creep.” The chain will focus more on Thanksgiving and the Fall season before a full-fledged push for the December holidays.
I wasn’t sure that I believed it, but then I received the following flyer in the mail. No jingle bells or mention of Santa, so maybe they really are serious!
Think about the messages you send on behalf of your organization. Can you extend the Thanksgiving season for all of November and express gratitude to your employees, customers, vendors and donors? Is there a way for you to appreciate all the gifts your organization has and share your bounty with others?
Make your November the month of thanksgiving (lower case).